I’m endangered!!

From my (non-red-headed) brother:

http://www.news.com.au/story/0,23599,22289183-2,00.html?from=public_rss

REDHEADS are becoming rarer and could be extinct in 100 years, according to genetic scientists.

The current National Geographic magazine reports that less than two per cent of the world’s population has natural red hair, created by a mutation in northern Europe thousands of years ago.

Global intermingling, which broadens the availability of possible partners, has reduced the chances of redheads meeting and producing little redheads of their own.

It takes only one red-haired parent to produce ginger-headed babies, but two redheads obviously create a much stronger possibility.

If the gingers really want to save themselves they should move to Scotland.

An estimated 40 per cent of Scots carry the red gene and 13 per cent actually have red hair.

Some experts say that redheads could be gone as early as 2060, but others say the gene can be dormant for generations before returning.

National Geographic says the gene at first had the beneficial effect of increasing the body’s ability to make vitamin D from sunlight.

However, today’s carriers are more prone to skin cancer and have a higher sensitivity to heat and cold-related pain.

Google Analytics Stats

Stats since reviving my dusty old blog last week. Still no SE traffic – in fact I’m still getting traffic for pages from my old blog that don’t exist anymore. What really surprises me is the avg time on site. But I guess that’s how long I spend on most blogs – I like to think I’m a fast reader but I’m not.

The Web

This little guy quietly spun this masterpiece while I was snoozing on the couch below him last night – and he got me thinking about The Web and what the word really means these days. Perhaps I’ve been in the entrepreneurial game for too long now, but it’s beginning to mean:

  • Design
  • User interfaces
  • SEO
  • SEM
  • Traffic
  • Competitive analysis
  • Bounce rates,
  • Return rates,
  • Content optimization
  • etc…etc…

…when it really means one thing:

COMMUNICATION

Whether it’s buyers communicating with sellers or mining the worlds collective knowledge via search or blog trackbacks or inline comments – it’s all just new ways for us all to communicate. Communication is the web’s raison d’être. It’s really that simple.

Marketing team brainstorms Facebook app launch (vid)

Jobster’s CEO Jason Goldberg sent me this vid this morning of their marketing team brainstorming the launch of their new Facebook application.

I’m curious what your thoughts are on the brainstorming process and the ideas they’re throwing around.

Full disclosure: I worked for Jobster and left about 1 year ago. I also sold a previous business, WorkZoo.com to Jobster.

How to make the perfect cup of coffee

When I arrived in the US of A in 2003 I got into coffee in a big way. It took me a while to get it right. When I moved to Seattle from CA I discovered Peets coffee. They don’t keep any beans in-store for longer than 10 days so it’s incredibly fresh. You’ll notice when you grind Peets beans, none of the ground coffee sticks to the grinder. Try the same with Starbucks beans and it’s a mess. I don’t know what that means, all I know is that there’s a correlation between that effect, fresh beans and great tasting coffee.

There’s another outfit (in case you thought this was a Peets viral marketing trick) called CoffeeFool.com. I spotted them on my Gmail ads the other day. They claim to have very fresh beans – I haven’t tried them yet.

So here’s my recipe.

Ingredients:

1 French Press

1 Pound Peet’s Sumatra whole beans (bought from a Peets outlet because they have very fresh beans)

1 high speed coffee grinder

3 Quarts filtered water

1 Thick ceramic coffee cup

Fresh heavy whipping cream

Sugar to taste

Method:

Boil the water in a stove top kettle.

Grind the beans while you wait – use a 10 second medium grind. I don’t measure my beans using a spoon – I simply cover the blades of the grinder. Don’t pour the ground beans into the french press yet.

Once the water has boiled, fill the coffee cup with boiling water and let it stand.

Fill the french press with boiling water WITHOUT the beans.

Let the french press stand for 10 seconds.

Empty the boiling water from the french press, pour the ground beans in from the grinder and fill with enough water for 1 cup.

Stir the ground beans into the water until completely covered with water.

Push the press down immediately because if you covered the blades of the grinder, that’s quite a lot of coffee for 1 person. You’ll get all the oils without any bitterness this way.

Throw out the boiling water in your ceramic cup, pour in 1/2 inch of heavy whipping cream and fill with coffee from the french press.

Add sugar to taste.

Enjoy!