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Why those Microsoft ads make Steve so happy

April 10, 2009 | mark | Apple

This is an internal video of Steve Jobs at NeXT in 1991. Skip to about 4:30 in the video:

Those MS ads you’ve been seeing recently that keep mentioning Apple are exactly what Steve Jobs wanted with NeXT – that every customer of the market leader also considered his product. And Microsoft just made that happen for Apple.

Congratulations Steve! Now that your competition has leveled the marketing playing field for you, all you need to do is keep building a better product.

Thanks to VentureHacks for this tweet that pointed me to this video.

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My name is Mark Maunder. I've been blogging since around 2003 when I started on Movable Type and ended up on WordPress which is what I use to publish today. With my wife Kerry, I'm the co-founder of Wordfence which protects over 5 million WordPress sites from hackers and is run by a talented team of 36 people. I'm an instrument rated pilot and I fly a Cessna 206 along with a 1964 Cessna 172 in the Pacific Northwest and Colorado. I'm originally from Cape Town, South Africa but live in the US these days. I code in a bunch of languages and am quite excited about our emerging AI overlords and how they're going to be putting us to work for them.