MarkMaunder dot com

How Leaders Influence your Reality

During the last several years I’ve had the opportunity to see great leaders in action and the misfortune to see great deceivers at work. Both have one characteristic in common. Many would call it charisma, but I’d like to expand on what I think that “charisma” thing is. Pause for a moment. Think about the fact that […]

March 15, 2013 | Business, Randomness, Startups | No comments

A Viable Business Model for Facebook

Facebook’s second quarter revenue is expected to be $1.1 billion. That would give them roughly $4.4 billion per year, not exactly a number that justifies the $100 billion market cap they were/are hoping for. Compare that to Google’s $37 billion last year with current $200B market cap and Facebook isn’t even a player yet. The […]

July 23, 2012 | Business, Finance, Startups | 1 comment

Unemployment is lower? Bull.

Last Friday and again today the DJIA got a nice bump from data showing unemployment has dropped from 9% to 8.6%. This number is known as U3 and only counts those actively looking for work. U4 is what the government should publish which counts U3 + those who have given up looking. We “added 120,000 […]

December 5, 2011 | Business, Economics, Finance | No comments

Most vendors lie, but not all

I’ve been running a small software company for a while now and we are fastidious about reducing costs on hardware and software and getting the maximum bang for buck out of what we buy. Lets put it this way, Hell for a Dell server is spending eternity in our data center. We work them at […]

November 18, 2011 | Business, Startups | No comments

Trial, Error and the God Complex

My new favorite economist Tim Harford did a great TED talk recently chatting about our assumption that an expert approach is needed to problem solving. He argues that instead we should rely more on trial and error, a method that has proven very effective both in nature and business.   If the loading animation won’t […]

July 18, 2011 | Business, Economics, Startup Hacks, Startups | No comments

The relative non-risk of startups

Based on recent events I suspect an investment axiom might exist that says: The further an investor is abstracted away from the underlying asset they’re investing in, the greater the risk. This has been shown recently to be true with Mortgage backed securities, credit default swaps, the black box that is the hedge fund industry […]

July 29, 2010 | Business, Startups | No comments

The Coming Social Advertising Revolution

Facebook has over 400 million active users and members spend over 951 man-years on the site each month. Facebook is passing Google this year as the most visited site in the US and is going to earn somewhere between $710M and $1.1B in revenue this year. Google on the other hand have a $27B revenue run […]

May 3, 2010 | Business, Social Advertising, Technology | No comments

PlatformFu for Hackers and Startups

Being over 35 has it’s advantages. Us old(ish) timers have lived through Microsoft using their platform to beat the hell out of Novell, Netscape, Real Player and others. Watched Eric Schmidt’s ascension from platform victim to platform player. And learned that platforms are honey traps that give good honey but you might get caught. Twitter […]

April 9, 2010 | Apple, Business | No comments

Facebook.com overtakes Google.com as most visited USA domain.

In a press release from HitWise published on CNN Money a few minutes ago, Facebook.com just overtook Google.com as the most visited domain in the USA. This is possibly the most significant milestone in Facebook’s history as a large company. Here’s why: Most of Google’s revenue comes from their Ad business. Half of it comes […]

March 16, 2010 | Business | 2 comments

The story of the little bird

A little bird was flying along one day heading North. As he flew it started getting colder and colder. Soon it started raining. The rain turned into freezing hail.  His wings froze and he fell out of the sky like a stone. He thought to himself “Oh lordy I’m frozen stiff, I can’t move, I’m […]

October 8, 2007 | Business | 4 comments

My name is Mark Maunder. I've been blogging since around 2003 when I started on Movable Type and ended up on WordPress which is what I use to publish today. With my wife Kerry, I'm the co-founder of Wordfence which protects over 5 million WordPress sites from hackers and is run by a talented team of 36 people. I'm an instrument rated pilot and I fly a Cessna 206 along with a 1964 Cessna 172 in the Pacific Northwest and Colorado. I'm originally from Cape Town, South Africa but live in the US these days. I code in a bunch of languages and am quite excited about our emerging AI overlords and how they're going to be putting us to work for them.