Category: Startups

  • The Naked Truth Party

    I just got back from the Naked Truth panel and party in Seattle. It was loads of fun. I met John Cook for the first time in the flesh – he’s interviewed me about 3 times and we’ve never actually met. Also met Michael Arrington briefly.

    The panel was so-so. I think the general consensus is that we didn’t learn a hell of a lot that’s new, but it made a great excuse for the party afterward. There was some playful banter on the panel between Seattle PI (John Cook) and the Seattle Times (Tricia Duryee) that turned into a bit of a circulation comparison.

    Michael Arrington was hilarious on the panel openly poking fun at the WSJ and Fred Vogelstein from Wired. I’ve never been a fan of Wired and glad to see I’m not alone.

    Looking forward to the next one!!

  • TypePad down since 1:50pm PST

    Looks like my choice to use WordPress.org on my own servers for my personal blog was a good one. Typepad has been down since 1:50pm. Unfortunately that means both Geojoey and Linebuzz corporate blogs are down.

    Dear TypePad member,
    
    The TypePad service is currently unavailable due to power issues at
    our co-location facility.  This means that the TypePad application and
    your TypePad blog are not reachable at this time.  This began at
    approximately 1:50 pm Pacific Daylight Time today, Tuesday July 24
    2007.
    
    We are working closely with our hosting partner to bring TypePad back
    online as soon as possible.  We sincerely apologize for the
    inconvenience this is causing, and we appreciate your patience.  We
    will send another email update with more information as soon as
    possible.
    
    Thank you,
    The TypePad team
  • Think you work hard? Think again.

    UPDATE: This article generated over 5,000 page views in under 24 hours, so I’ve posted a follow-up interview with Tony Wright, RescueTime’s Founder & CEO.

    I’m participating in a closed Beta of Rescuetime.com and installed the software on Sunday. Yesterday sat down at my desk for 10 hours and then hit the site. Here are the results:

    All I can say is, I was floored that after 10 hours I’d used less than half my time effectively.

    Rescuetime lets you tag apps, so the graph above is a graph of apps that I’ve tagged as work, personalblog, etc. The rest of the time is distributed among random websites, apps and other distractions.
    Here’s the breakdown of my top apps and websites:

    I got into a flamewar with someone on news.ycombinator.com which blew away more than an hour of my day. Most of my work is in an SSH session using an app called PuTTY. I hack my hosts file when I code and use our corporate blog for testing, so blog.linebuzz.com and linebuzz.com are also tagged as work sites and grouped into the ‘work’ graph above. The time spent on markmaunder.com was writing personal blog entries. I’m a huge fan of Brad Feld’s blog, hence the time on feld.com.

    So I’ve canceled two meetings this morning and have severely limited my personal blogging time today to try and get at least 7 continuous hours of REAL work in before I head to the naked truth panel and party tonight at 5pm.

    I think Tony Wright and the guys at Rescuetime are on to something potentially huge. I’m watching these stats as obsessively as I watch my Google Analytics stats.

    Digg!

  • The Nike Software Engineering Process

    Starting a software business? Looking for a software engineering process? You can spend a month getting your head around one of these:

    Agile software development
    Crystal Clear
    Extreme programming
    Lean software development
    ISO 12207
    Rational Unified Process
    CMM
    ISO 15504

    Or.. 2 seconds learning the Nike method:

  • What the new Patent Reform Act means for small startups

    Don Dodge from Microsoft’s emerging business team summarizes the Patent Reform Act of 2007 that just passed the House Judiciary Committee.

    Damages are limited to the value added over existing technology. This bill would require the courts to look at the “free market” value of the patent if it were licensed in an “arms length” transaction. A very small win for the little guy – now instead of paying $600 Million to settle a patent lawsuit, you only pay the value added over existing technology – say $50 Million? Even $2 Million is enough to crush most startups.

    A review board will allow parties to challenge issued patents and present prior art to mediate disputes outside of the courts. Another small win. It has the potential to reduce legal costs when challenging an issued patent – assuming you have the stones to step into the ring with someone like Amazon or Microsoft. The reverse may be a bigger win for small business if this forces big companies to mediate with you when challenging your issued patent. I don’t know enough about patent litigation to know if this is a possibility – any lawyers reading this please comment.

    A really smart development is peertopatent.org. It’s a bit like Digg.com for patents.

    “This process allows anyone to submit “prior art” for consideration by the US Patent Office. Users vote on the most relevant and compelling prior art examples. The top ten submissions get forwarded to the USPTO for consideration before granting the patent. This is a pilot project being tested on 250 patent applications. If successful, the project could be applied to broader patent areas.”

    I love the idea, but my first thought is “users vote”? Digg gets gamed all the time and there’s nothing they can do about it. If you’ve got 100 votes from 100 different geographically distributed IP addresses and 100 separate user accounts that were registered with a captcha, it still doesn’t guarantee they’re real. When you consider that Microsoft (according to Dodge) spend over $100 Million on patent litigation every year, the incentive to game this is huge. The registration looks pretty standard. I think it’s a brilliant idea – but they need to use SSN’s or have some way to guarantee every registered user is a real person. If they solve this problem then online political voting becomes a reality.

  • Who else thinks VC's shouldn't fund early stage developers?

    UPDATE: Changed the title after realizing I’m referring to a niche within startups.

    John Cook, one of my favorite Seattleites, has a post on his blog about yet another home office no money startup that got bought out for a few million. There is a growing realization that getting early funding if you’re a developer building a consumer web application is a very bad idea.

    • You don’t need the money (hosting is cheap, your time is free, etc…)
    • You don’t need the pat on the back (You’re a genius, OK? Now JUST DO IT!)
    • You don’t need to be writing reports every month for a bunch of suits around a table
    • You don’t need a business plan (Even Guy Kawasaki agrees it’s just a checkbox)
    • You don’t need a big team to create a web app (If Markus Frind, Craig Newmark, James Hong and Scott Rafer can do it then so can you!)
    • You don’t need to worry about a bigger company getting more funding and stealing your idea because as James Hong says “taking a zero off the budget is the best thing you can do for creativity”.

    The more money a startup raises, the more vulnerable they become to little guys like you:

    • Their target market sometimes becomes their investors and not their customer
    • Every time they raise money they feel like they’ve achieved something and throw a big party – and work stops for a while
    • They need to take huge risks to keep their investor happy because the investor wants to see a home run and $10 million in revenue doesn’t mean anything to them.
    • Once they have committed to a business plan and sold it to investors, it becomes very difficult to change direction. You don’t need to have a board meeting or convince anyone. If you want to change direction you can do it in 24 hours.
    • They hire people as a reflex action after raising money and more people in a dev team can actually slow things down instead of increase productivity.

    So stop doubting yourself, stop having coffee with friends and talking about whether you’re going to go the Angel or VC route. Just sit down at your lonely little desk at home, grab some paper from your printer and sketch out your idea with a pencil. Then go visit serverbeach.com and buy a server for $79/month and start writing code.

  • A metaphor for passive income

    A giant spinning sequoia caught in a tornado that throws off dollar bills instead of pine needles.

    [Apologies if you thought this was going to be a treatise on creating passive income.]

    ps: Can someone draw this for me?

  • Shooting down good ideas

    Dustin Staiger has a list of 10 signs that you’re shooting down good ideas in your organization. This reminds me of someone I worked with a while back. Here are my personal favorite signs from Dustin’s list of 10:

    7. Listing the top 10 ideas from your department this year, half or more are your own.

    5. All ideas must be proven.

    4. You only want BIG ideas.

    2. Your competition is your main source of ideas.

    1. No matter how much you’ve talked about ideas, collected them, praised them, in the end you don’t use them. (Like a maimed duck, you let them wander off and die.)

  • Brand Authority and the Milgram Experiment

    I had a great chat with Tony Wright yesterday evening over a few drinks. Tony has a degree in psychology and is a fellow entrepreneur and we got chatting about the Milgram Experiment and its applicability to branding. Here’s a video summary:

    The experiment found that few people have the resources needed to resist authority, even when the authority figure is telling them to do something in violent opposition to their moral judgment.

    Brands carry a level of authority. Take a startup for example:

    • It’s founded by two Stanford postgrad students. +2 authority
    • It’s published on Techcrunch as the hot new thing. +1 authority.
    • It gets Angel funded by Larry Page, one of the Google founders. +7 authority
    • It gets a first round of VC funding from Sequoia. +5 authority
    • It gets published in the NY Times also as the hot new thing. +5 authority

    You don’t yet know what this brand does, but you’re already dying to become a user – simply because the brand has a ton of authority and because your Milgram susceptible brain is telling you you to obey. [Or perhaps you fall within the 35% of Milgram participants who didn’t kill the learner]

    This is the reason I signed up for Joost very early on – because it’s founded by Niklas Zennstrom, one of the Skype founders.

    I’ve seen startups do an excellent job of creating this authority using big marketing budgets and great PR firms without any product to speak of. Users wind up (to use a British expression) gagging for it and they don’t even know what the value proposition is.

    On the flip side, many great products lack the brand authority to get the user adoption they need. For companies on a tight budget run by first-time entrepreneurs, this is a challenging hurdle. I don’t think it’s insurmountable though – it simply takes more time and careful growth.

    Simply realizing that your brand has authority that needs to be grown is a great start.

  • Marketing team brainstorms Facebook app launch (vid)

    Jobster’s CEO Jason Goldberg sent me this vid this morning of their marketing team brainstorming the launch of their new Facebook application.

    I’m curious what your thoughts are on the brainstorming process and the ideas they’re throwing around.

    Full disclosure: I worked for Jobster and left about 1 year ago. I also sold a previous business, WorkZoo.com to Jobster.